Branding

Beltrame Leffler Brands National Awareness Campaign

By | News | No Comments

Honored to assist one of the largest and reputed food Associations serving Dairy, Deli and Bakery retailers, Beltrame Leffler is assisting in launching the first of Food Safety Awareness initiatives for our client in 2015.

Launched, and ready to be promoted throughout the year in 2015, this program will serve retailers nationwide with educational, on-site training and multi-media presentations and promotions.

“Cerebral Creative” Marketing…good for?

By | Blog | No Comments

BLADV_logoLet’s think about creativity as it relates to business but realize you don’t want to think about it too long because you really don’t want to think about it.Could be that creativity has to do with “thinking” on the creative side to make a service or product more compelling in a shortened, concise manner that quickly communicates the benefits of such. In today’s business environment, there are not long-drawn-out opportunities to “riddle” the consumer and/or procurer with our attempts to out-wit the common buyer. As much time as we might spend trying to get others to think, chances are – – after thinking about and analyzing the visual analogies or metaphoric scribe, or sarcasm – we’ve lost them… This is a business, and our job because we chose this profession, is to be creative and be bold but do it efficiently. That’s truly strategic and creative – and by the way, that’s our responsibility.

Welcome to Emerging Media…(Blink, Blink, Blink)

By | News | No Comments

From our little corner of Mass Ave, we are taking the next step in helping our clients.  Branding- that’s what we do; Advertising-the cornerstone of our business;  Digital and integrated- what our clients need.  Now we have taken additional steps to help our clients put a branded message in more places on the web…welcome to BLINK!!  Blink is our proprietary brand-link offering that is an inbound marketing strategy using key message and content development to increase a brand’s online presence.  Using social media, relevant key-word driven content push, inbound linking and list streaming to enhance SEO, customer prospecting and retention as well as overall brand awareness.  More Exposure, More Places, More Business.

Give us a call, or send us a note…we would be more than happy to discuss how we can increase your awareness on the web.